PPC Live The Podcast - The F*ck ups that led to Triumphs
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PPC Live The Podcast - The F*ck ups that led to Triumphs
The only podcast that has PPC experts sharing their biggest f*ck ups that led to triumphs. Learn from guests like Ginny Marvin, Jyll Saskin Gales, Anthony Higman, Amy Hebdon, Boris Beceric and more. New releases every Wednesday. Please take a few moments to rate/review the show (a few seconds on Sp...
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Why "Best Practice" Cost My Client 40% of Their Revenue ft Ana Kostic
In this episode, Ana Kostic shares her journey in PPC, a major mistake involving account restructuring, and lessons learned about business stability a...
The £50 Ad That Cost £1,000 ft. Heather Robinson
In this episode, Heather Robinson, a seasoned Google Ads specialist, shares her journey into freelancing, the importance of community, and valuable le...
The Annoying Cost of Ignoring Meta’s Default Settings ft. Boluwa Olojo
summary
In this episode, Boluwa Olojo shares valuable lessons from her experiences in paid media, including a recent Meta ad misha...
EP354 - The Leads Were There… So What Went Wrong? ft Danny Gavin
In this engaging interview, digital marketing expert Danny Gavin shares valuable insights on PPC, lead generation, handling mistakes, and the evolving...
The Client That Made Me Quit Google Ads (For Years) ft Laura Abreu
In this episode, Laura Abreu shares her journey through the challenges of digital marketing, including a costly client mistake, and offers valuable le...
The €30K Underspend That Broke Client Trust ft. Simran Harichand
Explore how transparency and accountability can transform PPC campaigns and client relationships. Simran Harichand shares lessons from her experiences...
EP367 - The Cost of Doing Everything Yourself ft. Teo Yordanov
Summary
In this engaging interview, Teo Yordanov shares personal stories, industry insights, and practical advice on avoiding burnout, effective...
EP366 - Year 1 compilation ft. Nils Rooijmans, Amy Hebdon, Matt Shenton, Heidi Sturrock, Andrea Cruz, Boris Beceric, Anthony Higman & Elisabetta Nicoli
A Compilation of some of the best F*ck up stories shared by 8 experts in the past year.
PPC Live The Podcast features weekly conv...
EP365 - The Toggles That Cost Thousands ft Menachem Ani
Don’t Launch on a Friday
What happens when a Google Ads campaign burns through its budget in hours? Or when AI starts making optimisation decisi...
EP364 - The PPC Expert vs. The Client’s Gut Feeling ft Dean Kadi
In this episode, Dean Kadi shares a real-world case of a client campaign that went awry, highlighting the importance of data-backed decisions, proper...
EP363 - The Campaign Looked Perfect — Until It Didn’t ft Veronika Holler
Veronica Holler shares her journey through PPC, the importance of embracing mistakes, and how AI tools should support human insight rather than replac...
EP362 - From Keyword Chaos to PPC Comeback ft Cathryn Stormont
Join us as we explore the journey of Cathryn Stormont, a seasoned paid media and SEO expert, who shares her insights, mistakes, and lessons learned fr...
EP361 - Why Great Campaigns Fail Behind the Scenes
In this episode, Peter Bowen shares valuable insights from nearly 20 years in PPC advertising, highlighting common pitfalls and how to avoid them. Whe...
EP360 - Clean Doesn't Always Mean Better ft Charlotte Osborne
In this episode, Charlotte Osborne shares her journey through the PPC industry, including a pivotal mistake with account restructuring, and the lesson...
EP359 - Misreported ROAS, Account Structure Chaos & AI Mistakes ft Maddie Lightening
In this episode, Maddie Lightening shares candid stories about common pitfalls in paid media management, the importance of leveraging AI wisely, and h...
EP358 - Quick Wins, Quick Mess ft Hannah Zora Strong
Hannah Zora Strong shares her 14-year journey in PPC, including a memorable mistake involving bid strategies that caused a client crisis. She discusse...
EP357 - Schedule It or Regret It ft Chloe Stockton
Chloe Stockton shares her journey in paid search, a major mistake during Black Friday 2019, and lessons learned about automation, AI, and account mana...
EP356 - From Costly Mistake to Competitive Advantage ft Heidi Sturrock
Join Anu and Heidi Sturrock, a seasoned paid search expert with 24 years of experience, as she shares invaluable lessons from her career, including a...
EP355 - Sneaky Google Ads Settings & Tanked Campaigns ft Chloe Varnfield
In this engaging interview, Chloe Varnfield shares her journey in digital marketing, her experiences with mistakes and lessons learned, and insights i...
EP353 - When Automation Took Over: How Opteo Rethought PPC
In this episode of PPC Live The Podcast , Anu Adegbola hosts Adam Dale and Shaquira Jeyasingh from Opteo, discussing the evolution of digital marketin...
EP352 - When Losing Big Is Winning Bigger ft. Emina Demiri
In this episode of PPC Live, Anu Adegbola interviews Emina Demiri Watson, who shares her journey in digital marketing, including the challenges of fir...
EP341 - When ‘I Don’t Know’ Isn’t Enough ft Andrea Cruz
In this episode of PPC Live, Anu Adegbola speaks with Andrea Cruz, an award-winning B2B digital marketer, about the importance of navigating mistakes...
EP340 - Broken Pixels, Calm Leaders, and the PPC Comeback ft Amanda Farley
In this episode of PPC Live, Amanda Friedt (Farley), CMO of Aimclear, shares her journey in marketing, discussing the importance of integrated marketi...
EP339 - Why Client Fit Matters More Than Growth ft Kirk Williams
In this episode of PPC Live The Podcast, Kirk Williams discusses the importance of identifying client fit in the PPC industry. He shares insights on r...
EP338 - The URL Mistake That Killed Black Friday ft Nick Handley
In this episode of PPC Live The Podcast, host Anu Adegbola welcomes Nick Handley, a seasoned digital marketer and co-host of the Prompted podcast. The...
EP337 - The PPC Decision That Cost More Than Performance ft Amy Hebdon
In this episode of PPC Live The Podcast, Anu Adegbola interviews Amy, a seasoned paid search expert, discussing her experiences and lessons learned fr...
EP336 Getting Fired, Getting Better: A PPC Redemption Story ft Anthony Higman
In this episode of PPC Live The Podcast, Anu Adegbola interviews Anthony Higman, CEO of AdSquire, who shares his journey in the world of paid search,...
EP335 - The PPC Restructure That Tanked Performance ft Nadia Mursal
Summary
In this episode of the PPC Live podcast, host Anu Adegbola speaks with Nadia Mursal about the importance of learning from...
EP334 - When Location Targeting Goes Rogue ft Sophie Fell
Summary
In this episode of PPC Live The Podcast , host Anu Adegbola speaks with PPC expert Sophie Fell about her significant mista...
EP333 - When Consent Mode Kills Conversions ft Nils Rooijmans
In this episode of PPC Live The Podcastt, host Anu Adegbola interviews PPC expert Nils Rooijmans, who shares his experiences with mistakes in Google A...
EP332 - 10K Down the Drain ft Boris Beceric
In this episode of PPC Live The Podcast , host Anu Adegbola speaks with Boris Beceric about the importance of learning from mistakes in the PPC indust...
EP331 - The £15,000 Landing Page Mistake ft Dale Olorenshaw
In this raw and revealing episode of PPC Live the podcast, Dale Olorenshaw, Head of Paid Media at StrategiQ, shares a mistake that cost £15,000 and ta...
EP330 - How Ignoring Red Flags Cost Us ft Chris Ridley
In this episode of PPC Live The Podcast, Anu Adegbola welcomes Chris Ridley, a paid media team lead at Evaluted, to discuss the importance of recogniz...
EP329 - Fired from My First PPC Job ft Jack Hepp
In this episode of PPC Live, Anu Adegbola interviews Jack Hepp, who shares his journey into digital marketing, including the challenges he faced, such...
Account Structures & PMax Fails ft Susan Yen
In this episode of PPC Live The Podcast, Anu Adegbola interviews Susan Yen, a seasoned PPC strategist, discussing her journey from New England to Texa...
EP327 - Black Friday Blackout: When Ad Schedules Go Wrong ft. Ayisha Yousef
Summary
In this episode of PPC Live, Anu Adegbola interviews Aisha Youssef, a paid media e-commerce specialist. They discuss Aisha...
EP326 - When Best Practices Backfire ft Aashna Makin
Summary
In this episode of PPC Live The Podcast, Anu Adegbola interviews Aashna Makin, a senior paid ad specialist with extensive...
EP325 - I Accidentally Spent a Client's Entire Year Budget in One Week ft Inderpaul Rai
In this conversation, Anu Adegbola and Inderpaul Rai discuss the importance of learning from mistakes in PPC management, the role of automation and AI...
EP324 - Blog Blunders and Ad Copy Chaos ft Adrienne Shavers
In this episode of PPC Live The Podcast, Anu Adegbola interviews Adrienne Shaver, a PPC expert who shares her journey in the advertising industry. The...
EP323 - When PMAX Campaigns Go Zombie ft Dave Alexander
In this episode of PPC Live The Podcast, Anu Adegbola interviews Dave Alexander, a digital marketing professional specializing in Google Ads.
T...